Rhetoric & Homiletics: Improving Your Preaching By Going Analytical — Illustrated

. . . .

“Going Analytical” is one of the skills we must develop
in order to learn and improve our speaking ability. [1]

. . . . 

As speakers, we do learn to improve our communication skills.  Nevertheless, there are additional helps beyond experience that can develop us as speakers and preachers.

One of those skills is . . . . “Going Analytical.” What was just said or done that caught my mind, my heart, my thinking, my attention, or my interest? If I can identify it, if I can go analytical for a moment and move away from how I am responding, feeling, thinking, or reacting, I can come to understand the “structure.

Once I understand the “construction,” or the design, I can duplicate it in many other ways. No — not plagiarize it, but replicate the basic design. I can go from an “iPhone” to a “Samsung” without violating copyrights.

Here is an example.[2] This popped up in one of my emails today, and I immediately thought of other ways to replicate the design.

. . . . 

Now Let’s go analytical . . . . .

Step #1 — Call Up Two Traits, Virtues, Skills, or Talents [3]

Step #2 — Think Of A Negative Opposite That Is Related

Step #3 — Use The Phrase “Twice The Weight Of” [4]

. . . . 

Example: [5]

A godly walk and the steadfastness of God’s love are worth more than twice the weight of the best psychology spoken by a marriage counselor into your marriage!

I’ll take “faith, hope, and love” over all the words and assurances about life and death that the philosophers of this world teach in our universities.

. . . . 



1. Analytical speakers never stop looking for an understanding of what was just said or done. They hear something that moved their minds, hearts, thinking, emotions, or will and step back to understand what made that happen.  They not only listen and respond, but they also see the value of “analyzing.” They seek to learn everything they can about how communication works and are adding to their “communication instructional manual” for a new way to make or drive home a point.

2.

3. Note: You could call up three or more, but be careful of overkill and lost credulity
4. Other similar phrases work. . . .

i.e. — “They are more when combined together than all the ________ you can muster.”
i.e. — “Combine those two, and you have more than all the ______ in the world.”

5. Obviously, it should be biblically true.  Note that its truth is not hard to ensure since the negative is just that, a negative.  Almost by definition, the two will outweigh the negative, and it is the structure that produces the response and drives home the point.

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